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Entries in social media (2)

Monday
May242010

My talk at Social Media in Business '10 #smib10

SMiB '10 was a graet event and I fell priviledged that I spoke at it as it was a great crowd and very inciteful speakers with lots of lessons to be shared. Below are my slides from the day, I thought Slide share would include the notes but unfortunately not (or I just can't find the setting!) so a bit of the detail is lost. I've also embedded my iPadio interview with Benjamin Ellis prior to the event if you feel like giving it a listen.

Apparently a video of my talk will be put online by the SMiB guys so I will update my blog with that when it is ready. Hope you like it!

 

 

iPadio interview:

Monday
Mar012010

No Such Thing as a Social Media Practitioner

What if social media was defined as the set of tools that a Community Manager/executive/strategist used?

That would imply that anyone involved in social media is a Community Manager of sorts which in my opinion is the truth anyway because anything you do in the space sends a message out to a community that needs constant attention and response essentially making social media practitioners Community Managers whether they like being called that or not!

For me, ‘Community Manager’ is a much more sustainable and believable title for businesses, years from now anyway, when the dust settles and social media marketing slots in alongside all the other traditional channels. Well, much more believable that guru, genius, tsar, hero (and my favourite) rockstar anyway.