It’s still a big question, does Twitter marketing work? Well if you’re Gumtree, you want lots of traffic so that there are lots of buyers for the posted ads so one of my tasks is to drive traffic from Twitter and it is working great!

I’ve started Twitter accounts in a few Gumtree cities and only started tracking the results half way through October but as you can see from the graph below, its really starting to pull in quality traffic.

At this rate, we would have pulled in 350 000 hits per quarter via Twitter to which we can put a cash value, making Twitter a very valuable tool for us.